What We Are
What you see is what you get.
At Burt's Bees, we don't waste our time — or yours — pretending to be something we're not. We prefer putting our energy into making the best natural personal care products out there to help you maximize your well-being.
We're proud that over half of our 150+ products are 100% natural! Still, we won't be satisfied until all of our products are 100% natural and we are currently aggressively pursuing this goal through reformulations and testing.
We label every product with a "natural bar." It's our way of helping you clearly identify the high level of natural ingredients used in our products.
Additionally, we use only natural colors in our products. Some of these include beta-carotene, chlorophyll, titanium dioxide and mica. These natural colors have been proven safe, unlike many artificial colors that have been banned by the FDA over the years. As far as fragrance components go, we use them only when absolutely necessary, and all of our fragrances are phthalate-free.
Since our products are made from as many natural ingredients as possible, we think it makes sense that most of our packaging is created from recycled materials, or is developed with recyclability and re-use in mind, like our easy-to-recycle aluminum containers.
We don't want to create any additional garbage on the planet, and work hard to reduce, reuse and recycle. For example, before we would launch our world famous lip balm in a plastic tube, it took us years to convince a plastic company to make recycled plastic for us. Now, that very same company is one of the leading manufacturers of recycled plastic.
And by the way, our packages are designed to hold just enough product for you to use up before it expires, so you don't end up throwing out half used tubes and jars. We're full of good ideas, naturally.
Learn more about natural ingredients and how along with the Natural Products Association and other leading companies, we launched The Natural Standard for Personal Care Products.
Explore Our Culture
Take a glimpse inside Burt's Bees to learn what's important to us and how we walk the talk, every day.
Let’s hear it from Burt!
Burt took his love for bees to the masses in 2007 with this public service announcement.