Natural Toothpaste – Whitening with Fluoride

Pearly whites get brighter, naturally.

99.2% Natural

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$5.00

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We've packed enough natural whitening power into each tube to brighten teeth in just two weeks. This minty-fresh natural and effective toothpaste is clinically proven to improve oral health. With regular brushing it prevents cavities, whitens teeth, reduces plaque, and freshens breath.

Made with real cranberry which emerging evidence suggests may help to inhibit certain plaque-causing bacteria from adhering to teeth and gums. The SLS-free formula contains calcium and phosphorous to promote strong, healthy teeth. No artificial colors, flavors, preservatives or sweeteners.

Why are the toothpastes being discontinued?

We are discontinuing our line of toothpastes based on a combination of ingredient supply challenges and limited consumer demand. This choice hasn’t been easy for us, as we know many people have come to rely on this product.

Can I still purchase remaining toothpastes? And where?

Yes, you can still purchase the toothpastes in the Burt’s Bees online outlet or at your local Whole Foods Market while supplies last. We expect the supply of our line of toothpastes to dwindle over the next 2-3 months.

Will there be a new line of Toothpastes launched?

At this time, we are not planning on reformulating our line of toothpastes or introducing any new dental care products.

5 out of 5
From: Omaha
Age: 35 - 44
Skin Type: Dry

Top 100 Contributor

One Toothpaste in our Cabinet for the 1st Time August 01, 2010

I'm glad we tried this toothpaste ourselves. I have not had any issues with the container, nor have I found the messiness an issue. I needed to find a toothpaste for our young children who can't stand the zesty or tingly feeling with Crest type products. And I don't want everyone in the bathroom to have their own toothpaste roll. This one can and is used by everyone from young to old. We're hooked.

1 out of 2 people found this review helpful.

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4 out of 5
From: Fresno, CA
Age: 35 - 44
Skin Type: Normal

Good stuff! July 19, 2010

I love that this product contains Xylitol, though I would like to know how much. This is a VERY thick paste that is hard to squeeze out and if you are looking for a foaming toothpaste this might not be for you. I love the minty taste and my teeth feel clean after using it. I would buy this again for sure.

1 out of 2 people found this review helpful.

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2 out of 5
From: Oregon
Age: Over 65
Skin Type: Combination

not too happy with it. July 18, 2010

Didn't care for it as much as another natural toothpaste. It is more like an ointment and also hard to squeeze out of tube.

1 out of 2 people found this review helpful.

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4 out of 5
From: Chicago, IL
Age: 55 - 64
Skin Type: Sensitive

Pleasant July 17, 2010

This is one of the more pleasant toothpastes I've ever used. It's got a good, fresh flavor and a satisfyingly abrasive quality that makes me feel as if my teeth are really clean when I finish using it. For those who are used to overly sweet, strongly flavored toothpastes, this might take some getting used to, but I think it's worth it. One thing that was a problem was the tube. It split open after a few good squeezes. I phoned the company and they replaced it immediately, so I really don't have any cause to complain. I note that this has happened to at least one other customer, so it's an issue they'll need to address, but their customer service is top notch.

2 out of 3 people found this review helpful.

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Printable Reviews

Adults and children 2 years of age and older: Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist. Instruct children under 6 years of age in good brushing and rinsing habits (to minimize swallowing). Supervise children as necessary until capable of using without supervision. Children under 6: use a pea-sized amount. Children under 2: Consult a dentist. Do not swallow. Warnings: Keep out of reach of children under 6 years of age. If more than used for brushing is accidentally is swallowed, get medical help or contact a Poison Control Center right away.

Featured Ingredient

Cranberry — Ahhh, cranberries. They can’t help but make you smile because they contain nutrients called Proanthocyanidins (also known as PACs) which emerging evidence suggests may help to inhibit certain plaque-causing bacteria from adhering to teeth.

Ingredients: Active Ingredient: Sodium monofluorophosphate 0.77% (0.14% w/v fluoride ion)
Inactive Ingredients: glycerin, hydrated silica, xylitol, calcium sodium phosphosilicate, sodium cocoyl glutamate, titanium dioxide, vaccinium macrocarpon (cranberry) fruit powder, chondrus crispus (carrageenan), stevia rebaudiana extract, xanthan gum, silica, flavor*, lecithin, maltodextrin
*natural flavor