Natural Toothpaste – Whitening with Fluoride

Pearly whites get brighter, naturally.

99.2% Natural

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$5.00

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We've packed enough natural whitening power into each tube to brighten teeth in just two weeks. This minty-fresh natural and effective toothpaste is clinically proven to improve oral health. With regular brushing it prevents cavities, whitens teeth, reduces plaque, and freshens breath.

Made with real cranberry which emerging evidence suggests may help to inhibit certain plaque-causing bacteria from adhering to teeth and gums. The SLS-free formula contains calcium and phosphorous to promote strong, healthy teeth. No artificial colors, flavors, preservatives or sweeteners.

Why are the toothpastes being discontinued?

We are discontinuing our line of toothpastes based on a combination of ingredient supply challenges and limited consumer demand. This choice hasn’t been easy for us, as we know many people have come to rely on this product.

Can I still purchase remaining toothpastes? And where?

Yes, you can still purchase the toothpastes in the Burt’s Bees online outlet or at your local Whole Foods Market while supplies last. We expect the supply of our line of toothpastes to dwindle over the next 2-3 months.

Will there be a new line of Toothpastes launched?

At this time, we are not planning on reformulating our line of toothpastes or introducing any new dental care products.

4 out of 5
Age: 25 - 34
Skin Type: Normal

love the product, not crazy about the packaging April 15, 2011

I liked the toothpaste itself very much. It worked great, tasted great, and I was pleased with the ingredient list. My only gripe is the packaging: the cap broke off, the inside got all gummed up and it wasn't as easy as i'd have liked to squeeze the product from the tube. I ended up throwing it away earlier than I would (not squeezing out the last bit) because it was kind of a pain. I am not an advocate for excessive packaging. Maybe there are some non-traditional options that could be explored?

3 out of 6 people found this review helpful.

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5 out of 5
From: raleigh
Age: 25 - 34
Skin Type: Normal

favorite toothpaste April 11, 2011

This toothpaste is amazing - my teeth feel so much cleaner than they do when I use the normal chemically brands. It's also less sweet and cloying - the flavor is great. For those that had issues with the thickness, it's helpful to unscrew the cap to apply it to the brush instead of squeezing it out of the little hole. I've been using it for about a month and have noticed a change, my teeth are whiter than they were. I'm not going to switch back to my former brands.

4 out of 7 people found this review helpful.

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4 out of 5
From: Georgia
Age: 45 - 54
Skin Type: Sensitive

Doesn't make my teeth hurt April 06, 2011

I have sensitive teeth now that I am over 40. This paste has all of the features of the previous "national brand" I used to purchase without making my teeth hurt. Love this paste! It is a little thick & difficult to get out of the tube, that's why I did not rate it a 5.

3 out of 6 people found this review helpful.

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5 out of 5
From: Wyoming
Age: 25 - 34
Skin Type: Combination

Top 100 Contributor

Yummy! March 30, 2011

The flavor is just like other toothpastes, but more natural tasting. It's a little thinner than other toothpastes and I haven't noticed whitening, but my teeth are clean and fresh and that's what matters!

3 out of 5 people found this review helpful.

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Printable Reviews

Adults and children 2 years of age and older: Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist. Instruct children under 6 years of age in good brushing and rinsing habits (to minimize swallowing). Supervise children as necessary until capable of using without supervision. Children under 6: use a pea-sized amount. Children under 2: Consult a dentist. Do not swallow. Warnings: Keep out of reach of children under 6 years of age. If more than used for brushing is accidentally is swallowed, get medical help or contact a Poison Control Center right away.

Featured Ingredient

Cranberry — Ahhh, cranberries. They can’t help but make you smile because they contain nutrients called Proanthocyanidins (also known as PACs) which emerging evidence suggests may help to inhibit certain plaque-causing bacteria from adhering to teeth.

Ingredients: Active Ingredient: Sodium monofluorophosphate 0.77% (0.14% w/v fluoride ion)
Inactive Ingredients: glycerin, hydrated silica, xylitol, calcium sodium phosphosilicate, sodium cocoyl glutamate, titanium dioxide, vaccinium macrocarpon (cranberry) fruit powder, chondrus crispus (carrageenan), stevia rebaudiana extract, xanthan gum, silica, flavor*, lecithin, maltodextrin
*natural flavor