Why You (And Your Skin) Will Love Bakuchiol

The powerful retinol alternative that’s gentle by nature.

You may be just beginning to hear about Bakuchiol, but odds are that you’re on a first-name basis with retinol. Known for its ability to stimulate collagen production to help smooth fine lines and wrinkles, it’s been the go-to ingredient for anyone seeking more youthful-looking skin for years.

Its drawbacks are just as well-known: irritation, redness, peeling and sun sensitivity are common with retinol use. And, most retinol that’s used as a commercial ingredient is either derived from animal sources or synthetically created in a lab.

Which is why we’re thrilled to be featuring Bakuchiol in our updated Renewal line of skin care. Bakuchiol is a natural retinol alternative that’s gentle on the skin, so much so that you can use it day or night. (Or both!)

What is Bakuchiol?

Bakuchiol (pronounced bah-KOO-chee-all) is a natural-origin ingredient that’s derived from the Psoralea Corylifolia plant, which is also known as Babchi or Bakuchi.

The Skin Benefits of Bakuchiol


Bakuchiol is known as a natural retinol alternative because it’s been clinically shown to reduce the appearance of fine lines and wrinkles, improve skin firmness, brighten skin and improve skin tone and texture. it’s so gentle on the skin that you can use it day or night without irritation. (Anyone who’s used retinol knows this is a big deal!)

Our Renewal Line with Bakuchiol

After researching this special ingredient and learning just how effective it is, we reformulated our Renewal skin care line to incorporate Bakuchiol and bring its skin-smoothing powers to our hydrating, nourishing products. From cleanser to eye cream to spot treatment to night cream, our reimagined Renewal products will bring Bakuchiol to your everyday routine.